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Modern chair in a lounge interior
· About

A Stockholm office, personally run.

Founded in 2010, VIP Sweden is a founder-led private office built on discretion, personal accountability and a network kept deliberately small and deliberately close.

· Origin

We began with a simple idea: that the most demanding requests deserve one person who is genuinely responsible — not a call centre, and not a chain of handovers.

Fifteen years on, that is still how the office works. A trusted network sits behind every brief, but the relationship stays personal. Clients come for one need and stay for the way it is handled.

· Founder-led

“Discretion is not a tagline. It is the working habit of the office. Every brief I open begins and ends with one question — has this been handled properly, and quietly.”

Eric — Founder, Stockholm
Reviews every brief personally
Founder — Eric, Nybrogatan office

· What we hold toFour working principles.

The same four standards apply to every brief, every client, every supplier.

Discretion

NDA standard. What is handled here stays here — by habit, not by request.

Accountability

One named contact. Eric reviews every brief that opens.

Network

Trusted suppliers and partners, kept close and kept honest.

Speed

A reply soon.